Route Sales Manager
The Route Sales Manager Is responsible for identifying sales opportunities, maximizing profitability, maintaining merchandising standards and order replenishment activities within the assigned territory/route. This role will lead a team of four to six Merchandisers / Order Replenishment Merchandisers that will maintaining merchandising standards and order replenishment activities within a... designated geographic area.
? Lead a team of Merchandisers/Order Replenishment Merchandisers (ORMs) to maintain merchandising standards, lead order replenishment and PIcOs execution in an assigned geographic territory
? Maximize profitable sales opportunities by thoroughly understanding the complexities of the channel or customer's business and building enduring relationships based on trust and integrity with that customer's management team.
? Successfully sell customer plans that include annual CMA's, strategic and tactical pricing plans along with promotional plans.
? Evaluate outlet opportunities. Ability to collaboratively sell and overcome customer objections.
? Lead customers in reaching sales potential on company products by offering creative merchandising ideas.
? Propose appropriate brands, packages, and equipment to satisfy customer and consumer needs while fully leveraging national and local marketing initiatives with customers.
? Execute channel and customer promotions/programs that leverage national brand ideas/thinking and consumer insights to drive increased consumer preference and customer activity.
? Sell-in and implement promotional strategies for the introduction of new brands and packages
? Activate Coca Cola Southwest Beverages system (e.g., cross-functional team members, segment resources) to develop and implement business plan/solution that meets customer needs and drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business.
? Solve issues that arise during execution and eliminate barriers.
? Track daily, weekly and monthly call activity and performance measurements against assigned goals and expectations.
? Conduct post promotional analysis measuring the success levels of promotions making any necessary changes.
? Proactively arrange time and territory to achieve optimum face-to-face selling opportunities.
? Train, evaluate and develop team of Merchandisers / ORMs
? Build Merchandising Team Capabilities for future career advancement
? Supervise the daily sales and align merchandising/order replenishment activities through collaboration with Field Sales teams
? Main ?Point of Contact? responsible for ordering, transmissions, missed deliveries, dispatch, hot shots, off day deliveries and CSTs
? Build relationships with store managers and outlet team members
? Routinely visit accounts to monitor adherence to merchandising/order replenishment standards and back room management
? Manage labor and OPEX merchandising budgets
Qualifications
? Bachelor?s degree or equivalent experience with a high school diploma required
? 3+ years? experience in consumer products/direct store delivery sales required.
? Requires experience managing people/budgets.
? 2+ years supervising sales staff.
? Packaged goods experience preferred; Some beverage experience an asset.
? Strong presence and persuasive presentation skills
? Intermediate computer and database application skills. Ability to multitask handling multiple customer accounts
? Strong attention to detail and follow-up skills. Excellent planning and organization skills
? Ability to operate a manual/powered pallet jack or lift product
? Valid driver?s license and driving record within MVR policy guidelines
? Must have a personal vehicle for use during working hours
? Must have current vehicle liability insurance
? Bilingual ability preferred (Spanish
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