[Remote] Bilingual Email Marketing Specialist (Spanish)

Note: The job is a remote job and is open to candidates in USA. IDR, Inc. is seeking a Sr. Specialist, Email Marketing (Bilingual Spanish) to join one of their top clients in the digital marketing industry. This role focuses on engaging audiences through targeted email and SMS campaigns, requiring collaboration with various teams to optimize campaign performance. Responsibilities • Coordinate with email and cross-functional teams to plan, create, deploy, and optimize email campaigns • Write, edit, and proofread Spanish and bilingual email and SMS content ensuring cultural relevance and brand consistency • Build and deploy campaigns using marketing automation platforms like Salesforce Marketing Cloud • Analyze campaign metrics to identify areas for performance improvements and conduct A/B testing on bilingual content • Collaborate with marketing, creative, and analytics teams to align messaging with overall strategy and business objectives Skills • 2-3 years of experience in marketing with bilingual proficiency in Spanish and English • Experience working in Salesforce Marketing Cloud to build, deploy, and manage emails and campaigns • Ability to create and proof Spanish and bilingual content tailored to target audiences • Proficiency in Photoshop for creating email images and visual content • Strong understanding of campaign performance metrics, A/B testing methodologies, and compliance standards in email marketing Benefits • Full Benefits; Medical, Vision, Dental, and more! • Employee Stock Ownership Program • Medical, Dental, Vision, and Life Insurance Company Overview • IDR, Inc. It was founded in 1998, and is headquartered in Alpharetta, Georgia, USA, with a workforce of 501-1000 employees. Its website is Apply tot his job